How do you fuel a 1200km ride?

We asked ourselves this before we embarked on the iconic Paris Brest Paris brevet: a historic 1200km ride through France.

To get through it, we develop a simple recipe, one that gave us enough sustained energy to crush our finish time in 78 hours and 27 minutes.

Hummingbird Fuel was born.

Our story

Hi…we’re Richard and Lisa.

He’s a Food Scientist. She’s a Creative Director. Together, they’re the couple behind Hummingbird Fuels.

We created this product because we saw a gap in the market. Too many brands creating complicated formulas, celebrating “bro science” and promoting the lie that you need to suffer, to be considered an athlete.

THIS IS NOT OUR VIBE.

We believe everyone is an athlete. That inclusivity, diversity and sustainability matter. And just like hummingbirds, you don’t need complicated formulas to keep you humming.